The Daily Caller had an excellent article published in April in which it talked about why Mitt Romney is the best candidate to defeat Obama in 2012. They reported that the Democrats know they have an an uphill battle getting reelected in 2012 but they think they have an awesome strategy in getting a second term for Obama:
Earlier this week, Obama’s reelection campaign manager Jim Messina made it clear “that Democrats couldn’t rely on their 2008 game plan to win a second term for Obama in 2012.” As Messina describes it, one of the keys to winning in 2012 is for Obama is to “[e]expand the electorate.”
Their ‘awesome plan’ may be difficult to implement because Mitt Romney is actually shrinking Obama’s electoral map:
“Ironically, there is one GOP presidential frontrunner who is currently expanding the electoral map on Team Obama — Mitt Romney.”
How is Romney shrinking Obama’s electoral map? It’s due to his strong appeal among Independents:
But there is one item that usually escapes the casual political handicapper: Romney’s appeal among independents. This group, which swung to Obama in 2008 and then to the GOP’s congressional candidates in 2010, will be the single most important voting block for either party in 2012. In two battleground states that had been trending blue — Michigan and New Hampshire — Romney has, at times, led President Obama in a hypothetical general election match-up largely because of his appeal among these voters.
Several polls show that Romney is also leading Obama in Florida, a state that is essentially a political microcosm of all the battleground states and a state that the eventual GOP nominee cannot lose if Republicans have any hope of winning the White House in 2012.
A few months later after the Daily Caller publish that article, it appears that Mitt Romney's strategy to get widen the electoral map for himself while shrinking it for Obama is working in key battleground states:
The race for president isn’t a national contest. It’s a state-by-state battle to cobble an electoral vote majority. So while the national polls are useful in gauging the president’s popularity, the more instructive numbers are those from the battlegrounds.Those polls are even more ominous for the president: In every reputable battleground state poll conducted over the past month, Obama’s support is weak. In most of them, he trails Republican front-runner Mitt Romney. For all the talk of a closely fought 2012 election, if Obama can’t turn around his fortunes in states such as Michigan and New Hampshire, next year’s presidential election could end up being a GOP landslide.Take Ohio, a perennial battleground in which Obama has campaigned more than in any other state (outside of the D.C. metropolitan region). Fifty percent of Ohio voters now disapprove of his job performance, compared with 46 percent who approve, according to a Quinnipiac poll conducted from July 12-18.Among Buckeye State independents, only 40 percent believe that Obama should be reelected, and 42 percent approve of his job performance. Against Romney, Obama leads 45 percent to 41 percent—well below the 50 percent comfort zone for an incumbent.The news gets worse from there. In Michigan, a reliably Democratic state that Obama carried with 57 percent of the vote, an EPIC-MRA poll conducted July 9-11 finds him trailing Romney, 46 percent to 42 percent. Only 39 percent of respondents grade his job performance as “excellent” or good,” with 60 percent saying it is “fair” or “poor.” The state has an unemployment rate well above the national average, and the president’s approval has suffered as a result.In Iowa, where Republican presidential contenders are getting in their early licks against the president, his approval has taken a hit. In a Mason-Dixon poll conducted for a liberal-leaning group, Romney held a lead of 42 percent to 39 percent over the president, with 19 percent undecided. Even hyper-conservative Rep. Michele Bachmann ran competitively against Obama in the Hawkeye State, trailing 47 percent to 42 percent.The July Granite State Poll pegs the president’s approval at 46 percent among New Hampshire voters, with 49 percent disapproving. A separate robo-poll conducted this month by Democratic-aligned Public Policy Polling shows him trailing Romney in the state, 46 percent to 44 percent.Polls are just a snapshot, and these illustrate that the sour economy has been taking its toll on the president’s popularity. There’s plenty of time left before November 2012, but the fundamentals—projections of long-term slow economic growth, a White House struggling to tailor a message on job creation, and an energized Republican base—don’t bode well.
As the article points out, elections aren't won at the national level. They're won at the state level and the candidate needs to collect enough states to claim a victory.
Mitt Romney, unlike his competitors, is focusing on the ultimate goal of winning the White House. That's why he's playing the long game by really focusing on building solid networks in each state, working to win the support of not just conservatives but independents and moderates, and focusing on his message of jobs and the economy. By focusing on these things, Obama's chances of getting reelected grows smaller and smaller.
That's why Mitt Romney is also appealing to Americans. They're not satisfied and happy with Republican candidates who squabble with each other over stupid issues like Michelle Bachmann's migraines, sign ridiculous pledges and have short term goals like winning straw polls.
Americans need a president who has a long term vision and is persistent in accomplishing those long term goals. That is why America needs Mitt Romney in the White House in 2012.
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